Business Background

The business background section of your business plan generally consists of two to four sections that present information that is specific to your business. You may have gathered substantial information about competitors and the industry in general in the course of considering your business plans. This is not the place for that information. Instead, concentrate solely on those characteristics of your business that are specific to your particular business.

The business background generally includes the following:

• a document describing the business entity and its general operation
• a document describing the product or service that your business will provide
• a document describing your facilities, if appropriate
• a document describing the people in your organization, if appropriate