Building Your Company Website

 

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Once you have laid out all the aspects of your company's website project, including the setting of Internet objectives and strategies, you are ready to act on your content plan and implementation plan. It is time to start building the website.

As you go through the process, keep in mind that Internet projects are not like other marketing projects. There are specific considerations of which you must be aware—if you want your Internet marketing efforts to succeed. Among them:

• Writing Content for the Web
• Website Design and Usability
• Special Technology Considerations